Writing Samples

We’re instinctively curious, detail-oriented, and come preloaded with industry experience and engineering degrees.

Let us turn your expert knowledge into content that supports great marketing.


3 Considerations in Selecting the Right Conveyor for Turns

Targeted to plant engineers; content focuses on the technical-side of selecting conveyor equipment for various manufacturing processes.

For NCC Automated Systems

    • Lists the situational benefits for each conveyor
    • Options are grouped by production needs
    • Directs the reader to further resources

See the live blog post

The Big Future of Micropile Technology

Written for general contractors, who are not often aware that their specialty subcontractors can install high-capacity foundations in tight surroundings.

For LinkedIn

    • Engages readers with a problem-solving hook
    • Uses the insights of a SME (subject matter expert)
    • Shows how the target audience benefits

Check out the complete article

How Versatrim Solved Their Abrasive PUR Coating Issue

A 160-word text email that drives traffic to a case study; created for Uniflow’s list of manufacturers who apply adhesive coatings.

For Uniflow / IMMCO LLC

  • Obstacles pull the reader in
  • Effective transitions build curiosity
  • Big results in bold to entice the click

Go ahead, see the entire email

Valves – Know the Basics of These Hidden Heroes

Written for a non-technical buyer to help them feel at ease when seeking the appropriate solution from a valve supplier.

For LinkedIn

  • Specialized topic made relevant to amateurs
  • Basic list-post intended as a quick read
  • Combines SME knowledge and research

Click to read the full post

How “5s Methodology” Cut 1-Hour From Every Production Start-Up for Ottawa Mould Craft

Case study for a manufacturer to help expose other local businesses to their custom injection moulding service.


  • Top-of-Funnel assest to attract local interest
  • Follows a problem, solution, result layout
  • Ends with CTA for a free consultation

Click to see the PDF case study

Upgrading Barber-Colman Building Automation Systems

Webpage copy for updating building control technologies; service page, crafted for Mid-Atlantic Controls Corp.

For Mid-Atlantic Controls

  • Keyword focused for SEO
  • Uses equipment-specific research
  • Part of a templated series

Click to see the live service page

Getting to Know the Food & Feed Regulations that Impact Insect Ag in the United States

Written for the members of an industry association to simplify the federal regulations governing their businesses.

For the North American Coalition of Insect Agriculture

  • Clarifies NACIA’s stance on the regulations
  • Targeted to entry-level association members
  • Positions NACIA as an authority for regulators

Read a PDF of the member’s resource

Embracing the “Bare” Essentials in Mexico

Written for a print magazine to educate and encourage their readers about living, investing, and retiring overseas.

For International Living Magazine

  • Based on our interview with a business owner
  • Uses storytelling structure to hold interest
  • Tailored to the editor’s style and guidelines

Get a PDF of the full print story

The Origins of Nomex: The Industry-Leading Textile Nobody Wanted 

Intended for health & safety committees to provide them sharable content to generate interest in an everyday piece of personal protective equipment.

For LinkedIn

  • Revitalizes industry history
  • Uses an origin storytelling structure
  • Targets health & safety committees

Go ahead, see the complete story

Your next satisfying slice of content awaits

Got a concept you want to see in words?

We can research, outline, and cultivate your idea into existence.

Reach out, we make great content happen

“Heather approaches her assignments with a can-do attitude. While she has great ideas, it’s her execution of them that makes her a supplier that we will continue to work with. She has been an extremely professional writer to work with, who submits clean copy and responds well to feedback.  In addition to submitting assignments on-time, she is very friendly and personable, and an overall great communicator.”

~ Jessica Lockhart, Verge Magazine